Privacy Policy

Privacy Policy

Last updated: May 2026

This Privacy Policy describes how Vyelle, operated by YL Digital Trade Group L.L.C-FZ ("we", "us", "our"), collects, uses, and shares information about you when you visit or make a purchase from our website.

About us: Vyelle is operated by YL Digital Trade Group L.L.C-FZ, registered in Meydan Free Zone, Dubai, UAE (License No. 2204689.01). Registered office: Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, U.A.E.

Information we collect

We collect information you provide directly: name, email address, shipping address, phone number, and payment information when you place an order or create an account. We also automatically collect information through cookies and similar technologies, including IP address, browser type, pages viewed, and how you interact with our site.

How we use your information

  • To process and fulfill orders (including subscription orders)
  • To communicate with you about your order and account
  • To send marketing emails if you opt in
  • To improve our website and products
  • To comply with legal obligations

Data processors we use

We share your information with the following service providers who help us operate our business:

  • Shopify Inc. — e-commerce platform and checkout processing
  • Judge.me — product review platform
  • Google Analytics — website analytics (anonymised)
  • Meta (Facebook) Pixel — advertising measurement
  • Payment processors — Stripe and/or PayPal (whichever applies at checkout)

We do not sell your personal information to third parties.

US state privacy rights

Depending on your state of residence, you may have additional rights regarding your personal information. Residents of the following states have rights under applicable privacy laws:

  • California (CCPA/CPRA): Right to know, delete, correct, and opt out of sale/sharing of personal data
  • Virginia (VCDPA): Right to access, delete, correct, and opt out of targeted advertising
  • Colorado (CPA): Right to access, delete, correct, and opt out of targeted advertising
  • Connecticut (CTDPA): Right to access, delete, correct, and opt out of targeted advertising
  • Utah (UCPA): Right to access, delete, and opt out of targeted advertising
  • Texas (TDPSA): Right to access, delete, correct, and opt out of targeted advertising

To exercise any of these rights, contact us at hello@getvyelle.com. We will respond within 45 days.

California "Shine the Light"

California Civil Code Section 1798.83 permits California residents to request information about personal information disclosed to third parties for direct marketing. We do not share personal information with third parties for their direct marketing purposes without your consent.

Cookies

We use cookies to keep items in your cart, remember preferences, and analyse site traffic. See our Cookies Policy for details. You can control cookies through your browser settings.

Data retention

We retain your information as long as your account is active, as needed to provide services, and as required by law. Order data is retained for a minimum of 7 years for accounting purposes.

Security

We use SSL encryption and industry-standard security measures. Payment card data is handled by our PCI-compliant payment processor and is never stored on our servers.

Children

Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13.

Contact

YL Digital Trade Group L.L.C-FZ · Meydan Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, UAE · hello@getvyelle.com